A Complete Guide To “WordPress Slug”

WordPress is one of the most popular forms to create a blog and website. Around 40% of the internet web portals are powered by WordPress. More than one-fourth of the websites are powered by WordPress. WordPress is an open-source content management system which is licensed, and anyone can use or modify the WordPress software for free. WordPress website helps in easy management of the different tools and feature of an individual website. With the help of WordPress, one cannot only power and access business sites and blog but also is the most popular way to create an E-commerce store as well. One can create such as –

• Business Website
• Portfolios
• Resumes
• Social networks
• Membership sites
• Blogs
• E-Commerce Stores

Before creating your website it is very important to know the difference between the WordPress.org and WordPress.com

WordPress.com – is a paid service that is powered and monitored by wordpress.org. It is quite easy to use but sometimes loses self-host and flexibility.

WordPress.org – is known as a self-hosted website. Being an open-source software one can install their own web host to create a website that will be fully own by you.

Why one should try and use Word press?

As we have already mentioned earlier that, around 40% of the internet web portals are powered by WordPress. More than one-fourth of the websites are powered by word press. Word press is an open-source content management system which is licensed, and anyone can use or modify the word press software for free. Here are some of the points to know why one should use WordPress –

• Word press is Free and an Open Software – As it is said that word press is an open software and one can use it for free. A certain amount is required to pay for hosting but one never has to pay any amount for using the software. Besides, one can anytime change the features, themes and ways of its functioning.
• Easy to Install – It is a very useful software tool that makes and install this software in a friendly manner.
• It is Extensible – Even if one is not a WordPress developer, one can easily modify the features and look of the website as per one’s need and requirement. You can change the themes, website functioning and more.
• Ease to find help – being one of the most trending software which is used for many creations of websites and blog one can always take the help of blogs, tutors, Facebook groups, developer to install, run or even make the working of the software.

What is a Slug?

Slug is the part of the URL, which is important for every page of a website. Whenever one creates a new page or post, one should optimize their slug using certain keywords to it. Slug plays a very important role in search engine optimization and usability, and it is very important and one should definitely consider it while using it. Now, every page in the word press, which includes articles, blog, pages, categories so in one form or the other one can have full control of every single slug on your website.

How to set slugs in word press –

The Four basic common ways to prepare the set slugs in word press is as follow:

1. Post Slug – You can set the slug in a word press whenever you are creating or editing a post. You can set the slug with the edit click and edit the slug portion of the URL, once done click finish and update or post.
2. Tag Slug – when we create or make a new tag while using the word press editor the word press automatically saves the slug. But setting manual slug or tag is also possible.
3. Author Slug – the author slug for an author’s archive page is their username. Unfortunately, you cannot change a Word Press account’s username after it’s been created.

SEO and Usability tips

What is SEO?

SEO stands for Search Engine Optimization. It is a process of optimizing online content so that the search engine will show the relevant result for the search of a certain keyword. Search Engine Optimization is a technique and a method of strategies, used to increase the number of visitors to a website by obtaining a high ranking placement in the search results page of a search engine, but – How does that work?

Let’s break down it –

In Search Engine Optimization, ranking refers to your content position on the search engine result pages (SERP). This means that when people search for a particular term, article, news or information to any matter and your web page is the first result and ranks number one in search engine result page (apart from the promoted ones, featured or advertised).

How Do Search Ranking Work?

When people want to find information related to what they are looking for or for the word they type, (referred as a keyword) the search engine will search for the relevant content in the optimize search section. These search engines are not about keywords but also for the quality of the information. These search engines check and verify factors like –

• Website Information and information about the content creator.
• Content quality
• Website reputation and content creator reputation.
• Authenticity and trustworthiness of the site, page content and individual content creator too.

Based on the ratings Google searchers the most relevant, genuine and quality results to what they are looking for. The most relevant ones shown first, with the rest shown on the other pages.

Creating SEO-friendly URLs is a super simple way to improve your SEO. If you get it right, you’ll improve your organic search visibility, especially for low-volume long-tail keywords. Here are few ways to help have your Word Press URL – SEO friendly –

1. Choose a friendly permalink structure – If you want Google search to recognize your content easily with just the type of certain words, it’s very important then to use important keywords to it that makes the Google search easy and quick. Use and make URL with relevant KEYWORDS.
2. Rewrite your URL to make sure they SEO friendly – This can be done in three ways – keep your URLs focused and precise, keep it short and simple, and keep the URL formatting consistent and same across other pages or posts.
3. Implement an SSL certificate – To wrap, there are lot many ways to create an SEO – friendly URL, but it also depends on the kind of website one wants and is running, the type of industry/ business/ firms and kind of visitors. It is very necessary to make use of all the relevant keywords to make it clear what the page is about.